Episode 10: HubSpot’s Product-Led Sales strategy: Layering outbound and inbound with David Barron

Hosted by
Alexa Grabell

David Barron, Global Head of Sales at HubSpot, shares advice on how to establish a smooth sales + product feedback loop, identifying product-qualified leads (PQLs), deciding the right mix of sales motions and channels to invest in, outbound that doesn’t feel spammy, tactics for boosting retention, velocity, and ACV, and more.

Guest Info
David Barron

David Barron joined HubSpot eight years ago as the early GTM hire for HubSpot Sales Hub, the company’s first PLG product. His team scaled Sales Hub’s revenue from <$1M to $25M annual recurring revenue (ARR) in two and a half years!