Modern RevOps with Miro, Loom, and ngrok
Join revenue leaders at best-in-class PLG companies for tips and insights on what high-performing RevOps teams do and how they make it happen.
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RevOps: The engine that powers GTM
RevOps, although critical, is an evolving function. The role varies from company to company, making it hard to define RevOps’ role, goals, and responsibilities. During this panel discussion, revenue leaders at best-in-class PLG companies (Miro, Loom, ngrok) will give their take on what high-performing RevOps teams do and how they make it happen.
We’ll also dive into strategic topics, centering on the challenges RevOps teams face when balancing multiple pipelines in mature PLS motions.
What you'll learn
Modern RevOps foundations
Roles, responsibilities, and tactics to maintain alignment.
Scaling the RevOps function
Hiring, enablement, and rep adoption.
RevOps strategy
Intent signals, advanced scoring models, and prioritizing growth channel investments.
Catch the recordings from past events.
Superhuman's path to PLG with Gaurav Vohra
During his eight years at Superhuman, Gaurav Vohra has led everything from growth to product, marketing, and analytics — and made huge strides in every single role. Listen in for his take on: product-market fit, aha moments, onboarding, GTM alignment, and more!
HubSpot’s Product-Led Sales strategy: Layering outbound and inbound with David Barron
David Barron, Global Head of Sales at HubSpot, shares advice on how to establish a smooth sales + product feedback loop, identifying product-qualified leads (PQLs), deciding the right mix of sales motions and channels to invest in, outbound that doesn’t feel spammy, tactics for boosting retention, velocity, and ACV, and more.
Clearbit’s Lead Qualification Engine: Scoring, Buy-In, and Data with Julie Beynon and Colin White
In this episode of Unlocking Revenue, Clearbit’s Julie Beynon and Colin White talk about how Clearbit's lead qualification engine has matured over time, Clearbit’s process to operationalize lead scoring, their failsafe to keep quality leads from slipping away, and why getting buy-in from GTM teams is just as important as using data to develop ICPs.
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