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The Product-Led Sales Blog

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Is Outbound worth it for Product-Led Growth (PLG) companies?
Is Outbound worth it for Product-Led Growth (PLG) companies?
Outbound is becoming part of the normal progression of growth at product-led companies. However — and this is key — it will often show up further down the funnel.
Alexa Grabell
October 3, 2022
Playbook: Find product champions to drive expansion
Playbook: Find product champions to drive expansion
This is a new series where we break down popular Product-Led Sales playbooks that teams use to prioritize opportunities and convert them into revenue.
Sandy Mangat
September 12, 2022
Product-Led Sales Tools: Build or Buy?
Product-Led Sales Tools: Build or Buy?
What are the pros and cons for building a PLS solution?
Sandy Mangat
August 3, 2022
8 Sales Outreach Best Practices Your Team Needs to Try ASAP
8 Sales Outreach Best Practices Your Team Needs to Try ASAP
We spoke to GTM experts from the Product-Led Sales community to summarize 8 proven outreach best practices you can incorporate into your sales outreach strategy.
Sandy Mangat
August 1, 2022
What is Product-Led Sales?
What is Product-Led Sales?
What is PLS really? Breaking down the buzzword.
Alexa Grabell
July 5, 2022
How Airtable keeps product and sales in sync
How Airtable keeps product and sales in sync
Q&A with Daniel Levine and Sam Werboff: Powering PLG by aligning product and sales
Alexa Grabell
June 30, 2022
How to layer sales on top of self-serve user onboarding with Wes Bush
How to layer sales on top of self-serve user onboarding with Wes Bush
Q&A with Wes Bush, bestselling author and Founder of the ProductLed community
Sandy Mangat
May 31, 2022
Product-Led Growth (PLG): The Business Strategy Everyone Should Be Paying Attention to
Product-Led Growth (PLG): The Business Strategy Everyone Should Be Paying Attention to
Learn about the meteoric rise of product-led growth.
Sandy Mangat
May 11, 2022
Real GTM Advice: From Sales-Led to Product-Led Sales
Real GTM Advice: From Sales-Led to Product-Led Sales
Catch up on 'Real GTM Advice' featuring GTM experts from Guru, Vidyard, and DevRev
Sandy Mangat
May 10, 2022
Embracing Sales at a PLG Company
Embracing Sales at a PLG Company
Transitioning smoothly from pure PLG to a hybrid approach
Chris De Vylder
May 3, 2022
Making the Switch from Sales-Led to Product-Led Sales
Making the Switch from Sales-Led to Product-Led Sales
Culture, process, and hiring - everything you need to know to make the transition from sales-led to product-led.
Rob Falcone
April 21, 2022
3 Types of Product-Led Sales Workflows
3 Types of Product-Led Sales Workflows
How to turn data-driven insights into action
Alexa Grabell
March 8, 2022
Launching the Product-Led Sales Playbook
Launching the Product-Led Sales Playbook
Expert advice on foundational frameworks and PLS best practices.
Alexa Grabell
February 15, 2022
5 Product-Led Sales (PLS) Definitions
5 Product-Led Sales (PLS) Definitions
Building a shared language for PLS alignment
Alexa Grabell
February 1, 2022
5 Steps to Layer Sales On Top of your PLG Motion
5 Steps to Layer Sales On Top of your PLG Motion
Product-Led Sales strategy from zero to one
Alexa Grabell
December 16, 2021
What is the sales-assist role?
What is the sales-assist role?
Defining this emerging Product-Led Sales role
Alexa Grabell
November 9, 2021
When To Add A Sales Team To Your PLG Company
When To Add A Sales Team To Your PLG Company
Sales teams can supercharge your self-serve machine, but you must be thoughtful about timing
Alexa Grabell
September 22, 2021
Sales Compensation: How to Choose the Best Plan for Your Product-Led Team
Sales Compensation: How to Choose the Best Plan for Your Product-Led Team
In the era of product-led growth, sales compensation is a confusing and hot topic. But it doesn’t have to be.
Sara Archer
August 31, 2021
Onboarding: A Crucial Piece of the PLG Puzzle
Onboarding: A Crucial Piece of the PLG Puzzle
Why a Good Onboarding Process Matters…Especially for PLG Companies
Esben Friis-Jensen
August 30, 2021
The Account Executive 2.0: Account Executives at a PLG company
The Account Executive 2.0: Account Executives at a PLG company
Hot take: in a product-led company, the Account Executive is responsible for both user acquisition AND customer adoption/expansion.
Garrett Scott
August 16, 2021
Sales Development 2.0: Sales Development at a PLG company
Sales Development 2.0: Sales Development at a PLG company
The SDR has transitioned from 24/7 cold-calling to data-driven outreach
Garrett Scott
August 10, 2021
5 Characteristics to Look For When Hiring the Sales-Assist Role
5 Characteristics to Look For When Hiring the Sales-Assist Role
What to look out for when hiring your sales-assist (aka product specialist) team
Rob Falcone
August 4, 2021
What Does A Product-Led Sales Team Look Like?
What Does A Product-Led Sales Team Look Like?
We sat down with product-led sales experts to better understand how they structure their teams
Alexa Grabell
July 30, 2021
The Myth Of "No Sales" at Product-Led Growth Companies
The Myth Of "No Sales" at Product-Led Growth Companies
And why some of the biggest product-led growth (PLG) companies actually have huge sales teams
Alexa Grabell
July 26, 2021
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