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Pocus Product–LEd Sales Blog

Product Updates

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Introducing Pocus AI Strategy

Go from a prioritized account to a fully realized strategy with a few clicks. 

Sandy Mangat
August 20, 2024
Introducing Playbook Builder

Building signal-based playbooks just got a lot easier.

Sandy Mangat
July 31, 2024
Introducing Pocus’ Signal Marketplace

Making it easier than ever to find and action all of the most important signals for your GTM team in one place.

Meredith McManus
June 25, 2024
Introducing AI Prospector

Streamline your prospecting workflows with the power of AI.

Sandy Mangat
June 5, 2024
Introducing Website Visitor Tracking

Add a new source of high-intent pipeline to your GTM motion. Track website visitors as a key signal in Pocus.

Sandy Mangat
May 8, 2024
Introducing Pocus Enrichment

Customers can now access data from 700 million user profiles and 20 million companies in Pocus. No more context switching between tools to find data and enrich leads.

Sandy Mangat
January 23, 2024
Introducing Playbook Reporting

Get out of reactive mode and proactively track your sales experiments with Playbook Reporting.

Sandy Mangat
November 29, 2023
Introducing Activity Widget

Modern go-to-market strategy is multi-channel and complex. The Activity Widget makes it easy for you to see the buyer’s journey and track progress on your efforts to engage.

Sandy Mangat
November 15, 2023
Introducing Pocus Predicts AI

With Pocus’ latest feature, Predicts AI, go-to-market teams can tune their motion without engineering or data science support.

Sandy Mangat
November 7, 2023
Pocus + Salesloft Integration

Personalize Salesloft cadences with product usage insights from Pocus. Get in front of the right customers with a perfectly timed, personalized message.

Sandy Mangat
October 19, 2023
Enable your reps with usage data everywhere they work

We’re making it even easier for reps to access product usage insights without disrupting their workflow. We built Salesforce Embed so reps can spend less than a minute scanning their existing Salesforce views for the data insights they need.

Alexa Grabell
September 21, 2023
Boost rep performance and drive consistency with Pocus Coaching

Our new feature empowers managers to coach, reward, and optimize rep performance against their Product-Led Sales goals.

Alexa Grabell
May 25, 2023
Introducing the Revenue Data Graph

The Revenue Data Graph is the underlying glue that powers Pocus and makes it easier than ever to turn product data into revenue.

Isaac Pohl-Zaretsky
April 17, 2023
Connect Pocus to 1000+ new tools

Connect tools like Zapier, Airtable, and Customer.io to Pocus with our new webhook integration.

Alexa Grabell
February 6, 2023
December Product Update

This past month the team has been working on a ton of improvements to the overall user experience in Pocus and some bigger features we’re excited to share with you in the new year.

Alexa Grabell
December 30, 2022
October Product Update

We’re focused on making the most powerful and flexible Product-Led Sales platform solution for our customers. We shipped a few new features recently to make that vision a reality.

Alexa Grabell
November 10, 2022
Introducing Pocus Playbooks

We’re officially launching our most significant redesign — introducing Magic Playbooks, the easiest way to define and action Product-Led Sales!

Alexa Grabell
November 7, 2022
September Product Update

This past month we launched our biggest redesign with Magic Playbooks along with two new features to save our customers time: Pinned Lists and Bulk Actions.

Alexa Grabell
October 13, 2022
Introducing Magic Playbooks

We’re launching our most significant redesign into early access with customers today — introducing Magic Playbooks, combining the power of your strategy docs and data in Pocus!

Alexa Grabell
August 30, 2022
Year One: The Product-Led Sales Platform is Here to Stay

An update on what we've been building and what we've learned in year one.

Isaac Pohl-Zaretsky
July 5, 2022
Sneak peek at Pocus' Product-Led Sales Platform

Your first look at what we've been building for the last 8 months

Alexa Grabell
March 15, 2022
Introducing Pocus' Product-Led Sales Platform

What is a Product-Led Sales platform?

Alexa Grabell
November 16, 2021
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