The Product-Led Sales Blog

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Product-Led Sales (PLS) AMA: Kyle Poyar (OpenView)
Product-Led Sales (PLS) AMA: Kyle Poyar (OpenView)
Trends we observed after surveying +200 SaaS businesses to create the 2022 Product-Led Sales Benchmarks Report.
Kyle Poyar
February 20, 2023
Product-Led Sales (PLS) AMA: Kim Walsh
Product-Led Sales (PLS) AMA: Kim Walsh
Get insight into the early days of sales at Hubspot and their pioneering work in building out a sales-assist motion.
Kim Walsh
December 12, 2022
Product-Led Sales (PLS) AMA: Patrick Woods
Product-Led Sales (PLS) AMA: Patrick Woods
Learn his 3 step framework to launch your community like a product.
Patrick Woods
November 15, 2022
Product-Led Sales (PLS) AMA: Nicholas Mills (Pitch)
Product-Led Sales (PLS) AMA: Nicholas Mills (Pitch)
Nick is President and go-to-market lead at Pitch, a collaborative platform that helps teams build beautiful presentations.
Nick Mills
November 6, 2022
Product-Led Sales (PLS) AMA: Andrew Capland (Delivering Value)
Product-Led Sales (PLS) AMA: Andrew Capland (Delivering Value)
Andrew Capland is the founder of Delivering Value, where he provides coaching and advising services for PLG (that’s Product-Led Growth) companies.
Andrew Capland
October 13, 2022
Product-Led Sales (PLS) AMA: Ben Sabrin (ngrok)
Product-Led Sales (PLS) AMA: Ben Sabrin (ngrok)
Ben is the CRO at ngrok, which has become one of the most widely-used platforms for developing web hook integrations, building bots, running secure demos, testing on mobile devices, and more.
Ben Sabrin
September 19, 2022
Product-Led Sales (PLS) AMA: Eleanor Dorfman (Retool)
Product-Led Sales (PLS) AMA: Eleanor Dorfman (Retool)
Eleanor shares the secrets behind Retool's go-to-market success.
Eleanor Dorfman
August 25, 2022
Product-Led Sales (PLS) AMA: Lauryn Isford (Airtable)
Product-Led Sales (PLS) AMA: Lauryn Isford (Airtable)
As Head of Growth at Airtable, Lauryn Isford owns the Product-Led Sales pipeline development and handoff.
Lauryn Isford
August 8, 2022
Product-Led Sales AMA: Mathias Saint-Jean
Product-Led Sales AMA: Mathias Saint-Jean
Meet Mathias, Head of RevOps at Unito and PLG revenue operations expert.
Mathias Saint-Jean
July 26, 2022
Product-Led Sales (PLS) AMA: Pouyan Salehi (Scratchpad)
Product-Led Sales (PLS) AMA: Pouyan Salehi (Scratchpad)
CEO & Co-Founder of Scratchpad shares his advice thinking strategy first, sales motion second.
Pouyan Salehi
July 12, 2022
Product-Led Sales (PLS) AMA: Chris De Vylder
Product-Led Sales (PLS) AMA: Chris De Vylder
When and how to grow your PLS team
Chris De Vylder
June 14, 2022
Product-Led Sales (PLS) AMA: MayC and Robert (Asana)
Product-Led Sales (PLS) AMA: MayC and Robert (Asana)
MayC Huang (Growth Manager) and Robert Jones (Hybrid GTM Lead) tell us all about Asana's hybrid PLG and sales-led motions.
Sandy Mangat
May 17, 2022
Product-Led Sales (PLS) AMA: Julia Gilinets
Product-Led Sales (PLS) AMA: Julia Gilinets
How to sell without "selling" to developers
Julia Gilinets
May 10, 2022
Product-Led Sales (PLS) AMA: Kenny Vincent
Product-Led Sales (PLS) AMA: Kenny Vincent
The opportunities and challenges of moving from sales-led to product-led
Kenny Vincent
May 3, 2022
Product-Led Sales (PLS) AMA: Clearbit's Lead Qualification Engine
Product-Led Sales (PLS) AMA: Clearbit's Lead Qualification Engine
Featuring Julie Beynon, Head of Analytics and Colin White, Head of Demand Gen at Clearbit.
Alexa Grabell
April 26, 2022
Product-Led Sales (PLS) AMA: Ben Lang
Product-Led Sales (PLS) AMA: Ben Lang
Community-Led Growth expert and current Head of Community at Notion
Ben Lang
April 19, 2022
Product-Led Sales (PLS) AMA: Packy McCormick
Product-Led Sales (PLS) AMA: Packy McCormick
Community builder, Web3 expert, investor, and founder of Not Boring
Alexa Grabell
April 12, 2022
Product-Led Sales (PLS) AMA: AJ Bruno
Product-Led Sales (PLS) AMA: AJ Bruno
Sales compensation expert and CEO at QuotaPath
Alexa Grabell
March 22, 2022
Product-Led Sales (PLS) AMA: Allison Pickens
Product-Led Sales (PLS) AMA: Allison Pickens
Former COO of Gainsight, current solo GP, and independent board director at dbt Labs
Allison Pickens
March 1, 2022
Product-Led Sales (PLS) AMA: Ramli John
Product-Led Sales (PLS) AMA: Ramli John
Appcues Director of Content and "Product-Led Onboarding" author
Ramli John
February 23, 2022
Product-Led Sales (PLS) AMA: Pete Prowitt
Product-Led Sales (PLS) AMA: Pete Prowitt
VP Revenue at Rewatch and former sales leader at Loom, Quip, and Box.
Pete Prowitt
February 1, 2022
Product-Led Sales (PLS) AMA: Kyle Poyar
Product-Led Sales (PLS) AMA: Kyle Poyar
Usage-based pricing is all the rage, but is it right for you?
Kyle Poyar
January 4, 2022
Product-Led Sales (PLS) AMA: James Underhill
Product-Led Sales (PLS) AMA: James Underhill
How does MongoDB 's sales team sell without "selling"?
Alexa Grabell
December 7, 2021
Product-Led Sales (PLS) AMA: Marie Gassée
Product-Led Sales (PLS) AMA: Marie Gassée
Advice on everything from PQLs to sales compensation
Alexa Grabell
November 30, 2021
Product-Led Sales (PLS) AMA: Oran Akron + Tom Ronen
Product-Led Sales (PLS) AMA: Oran Akron + Tom Ronen
How monday.com scaled ARR and went upmarket
Alexa Grabell
November 2, 2021
Product-Led Sales 101 with GC Lionetti
Product-Led Sales 101 with GC Lionetti
Insights on product-led, human-led and everything in between
GC Lionetti
October 28, 2021
Product-Led Sales (PLS) AMA: David Apple
Product-Led Sales (PLS) AMA: David Apple
4 Product-Led Sales takeaways from David Apple, CRO at Zingtree
David Apple
September 16, 2021
Product-Led Sales (PLS) AMA: Kenny Van Zant
Product-Led Sales (PLS) AMA: Kenny Van Zant
10 takeaways from Asana’s former Head of Business
Kenny Van Zant
September 3, 2021
PQLs convert 5x faster. Turn your best
free users into high value customers. 🪄